nicola_kieranMay 241 minHubSpot publishes guide on AI features - Behind HubSpot AI HubSpot has released a wide array of AI features. To help with concerns about security, a handy guide 'Beyond HubSpot AI' has been published
nicola_kieranMay 201 minAre we there yet, when will we arrive? Is a CRM ever finished?A CRM isn’t a project to be delivered, it requires consistent maintenance and strategic investment for the long-term success of your...
nicola_kieranApr 302 minMaximising HubSpot's Account Based Marketing (ABM) Tools for Customer RetentionBy understanding how to use HubSpot's ABM tools for customer retention, businesses can maximise the value of their current customer base
nicola_kieranOct 6, 20232 minWhat are HubSpot Deal Stages and why they shouldn't be a sales 'to-do' listWhile HubSpot's Deal Stages can be a valuable tool, using them as a mere sales to-do list may not be the most effective approach.
nicola_kieranJun 12, 20231 minIdentifying Buyer Roles in HubSpotIdentifying Buyer Roles in HubSpot as part of an ABM Strategy and Target Accounts
nicola_kieranApr 27, 20232 minHow to track imported contacts in HubSpotDo you struggle to track what happens with contacts after you've spoken to them at events? Here are some quick wins to help out.
nicola_kieranApr 11, 20231 minContent creation: Not just a task for the marketing teamCreating #content is usually marketing’s responsibility, but input from Sales is helpful as they have direct contact with customers
nicola_kieranMar 28, 20232 min5 steps to strike a balance between user-experience and data captureWhen capturing data there's always a balance to strike between user-experience and capturing the data you need for segmentation, automation
nicola_kieranMar 21, 20231 min5 Free HubSpot Sales & Marketing templates and resources5 Free HubSpot Sales & Marketing resources
nicola_kieranMar 9, 20231 minAre we there yet, when will we arrive? Is a CRM is ever finished?CRM isn't a project or piece of technology to be delivered but a business strategy that optimises revenue and profitability while promoting